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Wednesday, May 18, 2011

Intel promises more than 10 new tablets and x86 based phones in 2012


For all its processing might, Intel is a non-player in the booming tablet space. Consumers, no longer trapped in the WinTel PC juggernaut, are increasingly opting for devices running software experiences optimized for more power efficient ARM processors. Intel hopes to break back into the market it once dominated with the release of "more than ten new tablets" at Computex later this month. Navin Shenoy, Intel general manager for Asia Pacific, elaborated saying "more than 35" tablets equipped with Intel chipsets are on track to ship this year. Of course, Intel chief Paul Otellini already told the world he'd have MeeGo, Windows, and Android tablets on display at the big Taiwan event. Just imagine it: Honeycomb on an Oak Trail tablet.
Also, Intel CEO Paul Otellini admitted that the company’s old strategy for mobile needed a makeover, but was optimistic about their prospects come 2012.

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Intel is redirecting itself towards the mobile arena, and with big goals, too. Otellini said Intel’s focus would shift toward more ultra-mobile hardware like phones and tablets, and look to make them more power-efficient than any device we’re seeing in today’s market. Intel’s executive VP for mobile David Perlmutter shed some extra light on the plans, noting that future Intel-based devices will mimic many of the features seen on today’s tablets, such as instant-on, persistent Internet access, and battery life of about 10 hours. First half of 2012 was mentioned as a target for x86 handset launches, but beyond that plans were hazy.
“In two years we expect that Intel-based devices will combine the best attributes of PCs and tablets,” said Perlmutter. Not MeeGo devices, though, which Otellini admitted were taking a huge hit from the Microsoft-Nokia partnership. So Meego is on ice for now. Obviously, it’ll be a while before Intel infiltrates handsets and tablets in a major way, but the company definitely has mobile in its crosshairs and now they’ve got some stated goals we can look forward to.

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